Bob Ranftl

Professional Overview

Bob Ranftl is a distinguished and seasoned professional with a career spanning over 20 years in the fields of finance and operations. He has held prominent positions in prestigious companies and has worked in diverse locations worldwide, including Asia Pacific, Europe, and North America. His extensive experience and a broad perspective on the fashion and apparel industry have propelled him to his current role as Regional CEO, North America at Ralph Lauren.

Career Journey

Bob's career journey is marked by significant leadership roles in two major companies: Ralph Lauren and VF Corporation.

Ralph Lauren

At Ralph Lauren:

• He started as the Senior Vice President and Chief Operating Officer for Asia Pacific, based in Hong Kong, from January 2015 to April 2017.
• He then took on the responsibilities of Chief Operating Officer for International markets, including EMEA, Asia Pacific, and Latin America, in Geneva, Switzerland, from April 2017 to April 2019.
• He further served as Chief Operating Officer for Commercial Operations in London, United Kingdom, until April 2022.
• Finally, he ascended to his current role in April 2022, leading Ralph Lauren’s North American operations from Charlotte, North Carolina.

VF Corporation

Before his tenure at Ralph Lauren, Bob held various finance-focused roles at VF Corporation, a global leader in branded lifestyle apparel, footwear, and accessories.

• He served as the VP Finance and Chief Financial Officer for Asia Brands, based in Hong Kong, from February 2013 to January 2015.
• Prior to that, he was the Chief Financial Officer for Timberland Asia Pacific and SmartWool Corporation in Hong Kong and Steamboat Springs, CO, respectively.
• His career at VF Corporation began as Director of Finance/Controller for SmartWool Corp and IPath Footwear.

Experience in Other Industries

Bob also has experience in other industries.

• He worked as a Controller for Lakeshore Learning Materials from March 2006 to August 2007.
• He served as Controller/Director of Finance for ICA Home Decor from July 1999 to March 2006.
• Earlier in his career, he served as a Credit Manager at Epson and as a Regional Credit Manager at Mattel, Inc.

Reputation and Skills

Throughout his career, Bob has developed a reputation for exceptional leadership, strategic thinking, and financial expertise. These qualities are reflected in the numerous recommendations he has received from colleagues and professionals on LinkedIn. His peers commend his ability to motivate teams, his strategic mindset, and his knack for operational efficiency.

Skills and Contributions

Bob’s skills are multifaceted, ranging from business strategy and leadership to detailed financial analysis and strategic planning. His contributions have significantly impacted the companies he has worked for, demonstrating his ability to bridge the gap between financial priorities and business objectives.

Summary

In summary, Bob Ranftl’s career path is an exemplar of professional growth and achievement in the global business landscape. His leadership and strategic capabilities continue to drive success in his current role at Ralph Lauren, where he oversees the company’s North American operations.