Diego Scotti

Diego Scotti is an accomplished marketing executive known for his transformative influence in the industry. He holds a Bachelor's degree in Marketing & Communications from the Universidad de Ciencias Empresariales y Sociales, where he studied from January 1991 to January 1995. His education laid the foundation for a prolific career spanning several high-profile roles in different companies.

Early Career at American Express

Diego began his career at American Express, where he amassed extensive experience through various roles. Starting as Manager of Merchant and Consumer Marketing in Buenos Aires, Argentina, he progressed to several director-level positions in Miami, Florida. His last roles at the company included VP of International Advertising and VP of Global Advertising & Brand Management in New York, a testament to his exceptional talent and upward trajectory within American Express.

VOGUE and J.Crew

In August 2008, Diego moved to Condé Nast, where he served as the Executive Director of Marketing for VOGUE magazine. This role marked his emergence in the media and fashion industries, further broadening his expertise. He then joined J.Crew in November 2011 as the SVP, Chief Marketing Officer, where he played a crucial role in defining the company’s brand and marketing strategies.

Tenure at Verizon

However, Diego's most notable tenure was at Verizon, where he served as the EVP and Chief Marketing Officer from October 2014 to November 2023. During this period, he was known for his innovative approaches and significant contributions to the company's marketing operations.

Current Role at PayPal

In December 2023, Diego took on a new challenge as the Executive Vice President and General Manager of the Consumer Group & Global Marketing and Communications at PayPal. In this role, he is set to drive the integration of PayPal’s consumer products and services, enhancing the customer experience and boosting brand awareness for both PayPal and Venmo.

Advocacy and Board Positions

Apart from his corporate roles, Diego has also been actively involved in advocacy and board positions. He founded the adfellows program to improve diversity and gender inclusion in marketing and advertising. Additionally, he serves as the Chair of the Board of Directors at the Ad Council and is a board member of Global Citizen.

Conclusion

Diego Scotti’s career is a remarkable journey of growth and achievement, marked by his commitment to innovation, brand development, and diversity. His robust experience across various industries and his leadership in fostering inclusive environments make him a significant figure in the marketing world.