Greg Coleman

Greg Coleman is a seasoned marketing professional and educator based in West Palm Beach, Florida. His extensive career spans multiple high-profile roles in the media and advertising industries, alongside a commitment to teaching.

 
Educational Background
 

Coleman's educational background includes a Bachelor's degree in Business Administration with a focus on Marketing from Georgetown University, completed in 1976. He also attended the NYU Stern School of Business for an MBA, although he did not graduate.

 
Career
 

Coleman's career is marked by a series of prestigious positions.

• He began his professional journey at CBS Magazines as the Ad Director for Woman's Day Magazine, where he managed ad revenue from 1978 to 1988.
• He then moved to Hachette Filipacchi Media, where he launched and managed "Memories Magazine" until 1991.
• Following this, he joined Reader's Digest as President of the Magazine Group, overseeing the profitability of the division until 2001.
• From 2001 to 2008, Coleman served as the EVP of Global Sales at Yahoo!, managing worldwide sales.
• He transitioned to a leadership role at Netseer as CEO and President from 2008 to 2009 before joining AOL Time Warner. At AOL, he held the roles of President of both the Platform-A division and AOL Advertising.
• Coleman also had noteworthy stints at major digital media companies. From 2009 to 2011, he was the President of HuffingtonPost.com, where he focused on revenue growth.
• He then became the President of Criteo, a global advertising retargeting technology firm, and served until 2014.
• His next significant role was as President of BuzzFeed, where he managed business operations and served on the Board of Directors from 2014 to 2018.

 
Teaching and Educational Contributions
 

In addition to his industry roles, Coleman has been an adjunct professor in Digital Marketing at NYU Stern School of Business since 2011. He shares his expertise with MBA candidates, focusing on digital marketing and innovation. He also taught at Georgetown University from 2007 to 2009.

 
Current Role
 

Currently, Coleman is an Entrepreneur in Residence (EIR) at Lerer Hippeau Ventures, a venture capital firm based in New York. He has been with the firm since June 2018.

 
Skill Set and Influence
 

Coleman's extensive experience is complemented by a robust skill set that includes digital strategy, sales, business development, marketing strategy, and mobile marketing. Over his career, he has built a following of over 15,000 on LinkedIn, reflecting his influence and expertise within the industry.

 
Commitment to Education
 

Despite his many achievements, Coleman remains focused on education and sharing his knowledge, making significant contributions both as a seasoned executive and as an educator.