John Nicastro

John Nicastro is a technology & corporate executive currently serving as Chief Data Officer at Major League Soccer. In his role, John oversees the League’s data and AI strategy, as well as all Fan technology, including digital products, marketing, and advertising platforms. Before joining MLS, John served as Head of the Enterprise Data Office at SiriusXM and Pandora. While there he was responsible for developing and executing a transformative data & analytics strategy for its brands including ground-breaking personalization and recommendation services. Collectively the platforms reached more than 150 million listeners - the largest reach of any digital audio provider in North America.